beehiiv vs Mailchimp
Verdict
beehiiv wins for newsletter monetization and growth. Mailchimp wins for marketing automation breadth.
| Dimension | beehiiv | Mailchimp |
|---|---|---|
| Primary use | Newsletter publishing | Email marketing platform |
| Monetization | ✓ Built-in ad network + boosts | No built-in monetization |
| Free tier | ✓ 2,500 subscribers free | 500 contacts, 1,000 emails/mo |
| Automation | Basic sequences | ✓ Full marketing automation |
| Referral program | ✓ Built-in referral widget | No |
| Best for | Newsletter creators | E-commerce and marketing teams |