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seo growth

User research and feedback stack

Collect, analyze, and act on user insights

For user research at zero cost, use PostHog (free up to 1M events) for session replays and funnel analysis, Tally (free unlimited responses) for surveys and forms, Notion (free for individuals) to organize research notes and synthesis, and ChatGPT (free tier) to summarize open-ended responses and identify themes.

Tools for running surveys, analyzing user behavior, and turning feedback into product decisions.

Estimated cost

Free

Tools

4

The stack

1
PostHog

Behavior Analytics

PostHog

Session replays, funnels, heatmaps. See what users actually do.

2
ChatGPT

Surveys

ChatGPT

Design surveys, generate question sets. Free tier for drafting.

3
Notion

Research Notes

Notion

Organize interview notes, affinity maps, and action items in one place.

4
ChatGPT

AI Analysis

ChatGPT

Summarize open-ended responses. Identify themes and sentiment.

Get started with PostHog